Blogging can be a fantastic hobby. A great way to meet new people, learn new things, build a network of online friends and support and share ideas and information. It can also be a brilliant way of learning or developing skills, from writing to photography, as well as web design and marketing skills. Running your own blog can teach you a lot.

Many people have dreams of turning their blog into a full-time job. Very few manage to make enough money to succeed in this plan. Here are some things you can do to make a profitable career of blogging.

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Build a Loyal Readership

Before you look to monetize your blog, you need to make sure it’s worth it. Advertising won’t make you anything if you don’t have a lot of visitors, and brands won’t work with you unless they know you reach a large and loyal audience. Spend some time marketing your blog on social media as well as being an active member of the blogging community. To build loyalty and grow your influence, read and comment on other people’s posts, get to know people. Post regularly and reply to any comments. It may take some time, but your views and comments will begin to increase to substantial figures with some hard work and dedication.


Explore the Options

There are many options when it comes to making money on your blog. Hosting adverts with something like Google AdSense is an easy option, but it’ll never make you a full-time living. Affiliate marketing is a better option. There’s also the possibility of selling something. If you can write, sell eBooks via your blog, or have a member’s only area that viewers need to pay to access. Just make sure you offer something, such as blogging tips, that is worth their money.


Create a Marketing Strategy

It’s all well and good having these great ideas on how to make money, but you need to let people know. Advertise any changes to your blog, or any products you start to offer, on social media. You might want to promote some special offers to start with, to get more people in, giving you the chance to really show off your skills or talents to potential customers.

If you want to make more than a little extra cash from your blog, it is going to take time and hard work. You are unlikely to succeed if you are just in it for the money. You need to love your blog. While writing posts doesn’t take long, marketing, building followers and self-promotion can be incredibly time consuming. While it is possible to make a lot of money, you will need to put the hours in. It’s by no means an easy job. If you are interested in learning more about building your own business, consider an online business administration degree. An online business degree would equip you with all the skills needed to making blogging a business, or to start any other.
Let us know how you get on!